Episode 323

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Published on:

25th Jan 2024

THRIVING IN THE TOBACCO INDUSTRY - Louis Vigden - Lance E. Lee Podcast - Episode #323

Prepare to be enthralled by the riveting life narrative of Louis Vigden as he approaches retirement with a vibrant bucket list, chronicling his remarkable journey as the successor to his father's esteemed tobacco enterprise. In this captivating podcast episode, Louis shares invaluable insights into his strategic prowess and innovative endeavors that have reshaped Japan's tobacco landscape.

Entrusted with the monumental task of evolving the company, Louis embarked on a transformative journey, venturing into diverse sectors and acquiring profound insights into the intricacies of the tobacco industry. Despite inheriting a company at just 2% of its previous year's business, Louis's strategic acumen and relentless determination propelled Forte and Black Jack, his innovative products, to unprecedented success, skyrocketing to 1.9 billion sticks annually and sending competitors into a frenzy.

Join us as we delve into the enlightening episode that exposes the dynamic landscape of Japan's tobacco industry and showcases Louis's strategic prowess in ascending to the position of Japan’s 4th largest tobacco company.

Don't miss out on this exclusive opportunity to gain insights from Louis Vigden's extraordinary journey and innovative business approach. Tune in to this podcast episode and be inspired by his resilience, vision, and unwavering commitment to excellence!

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About the Podcast

Lance E. Lee Podcast from Tokyo
Premier Podcast in Asia Telling Your Stories in English
Founder of IGC / I Can Gymnastics Programs / The Resource Group
Former President at The Tokyo American Club / 18-year tenure on the TAC Board
Former President at The American Chamber of Commerce in Japan (ACCJ)
Former Physical Education Teacher at The American School in Japan
Served in the United States Air Force
From Los Angeles, California
Lives in Shinagawa-ku, Tokyo, Japan
Konnichiwa (Hello!) and Yohkoso (Welcome!) to the Lance E. Lee podcast from Tokyo. This podcast is about my friends, their experiences, daily life, etc., in Japan, where I have resided all of my adult life. Have you ever been to Japan? Are you an aspiring traveler? Do you have dreams of living in a foreign country? Do you want access to a network for your business, social activities, relationships? This can be a new, exciting, innovative world through the stories of Ex-pats and members of their community in Japan. Meet people, be inspired, and LIVE YOUR DREAMS...!! Let's make this journey a great one.

About your host

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Lance E. Lee

Founder of IGC / I Can Gymnastics Programs / The Resource Group
Former President at The Tokyo American Club / 18-year tenure on the TAC Board
Former President at The American Chamber of Commerce in Japan (ACCJ)
Former Physical Education Teacher at The American School in Japan
Served in the United States Air Force
From Los Angeles, California
Lives in Shinagawa-ku, Tokyo, Japan
Konnichiwa (Hello!) and Yohkoso (Welcome!) to the Lance E. Lee podcast from Tokyo. This podcast is about my friends, their experiences, daily life, etc., in Japan, where I have resided all of my adult life. Have you ever been to Japan? Are you an aspiring traveler? Do you have dreams of living in a foreign country? Do you want access to a network for your business, social activities, relationships? This can be a new, exciting, innovative world through the stories of Ex-pats and members of their community in Japan. Meet people, be inspired, and LIVE YOUR DREAMS...!! Let's make this journey a great one.